This is to minimize the extreme global shortage of medical masks.

Fashion’s biggest names have all pledged to produce medical face masks to curb the global shortage amidst the coronavirus pandemic. Labels like Gucci, Prada, Louis Vuitton and Dior have all committed to producing and distributing millions of medical masks to countries all over the world. Other labels, like Moncler and Versace, have donated millions of dollars towards the construction of new hospitals that will be designated coronavirus treatment centres.